Stage 5 of 7 · Audit
What is Audit in the ELEVATE method?
Audit is stage 5 of the ELEVATE method. No change reaches the website until a person has read and approved it, moving through the organisation’s own sign-off chain (marketing, director, leadership, legal and compliance) with every review, edit and approval recorded and timestamped.
Why do brands fear letting AI near their website?
The fear is what it might say in their name. One wrong figure on the wrong page is not an embarrassment but an exposure, and for a bank or an insurer a serious one. Audit answers that fear structurally: the AI drafts, but only a person publishes. You are never handing over your voice, only the typing.
How do you run Audit by hand?
Send each change through your real sign-off chain, one approver at a time, the way an important change would travel anyway. Keep a record of every step, so the people signing off can see exactly what changed before they put their name to it.
How does GOAT Elevate run Audit?
Content waits in an approvals queue and moves from one approver to the next, in the order you set. A person opens each change and can approve it, edit it, or send it back. Your team (or your client’s compliance team) signs off before anything reaches the web. Every step is logged: who logged in, who reviewed, who changed what, who approved, each with a timestamp. There is always a complete account of how a change was made. Regulated organisations can evidence the full chain on demand.
What you get from Audit
- Human review before anything publishes
- Configurable approval hierarchy
- Timestamped record of who changed what
Full control of your own voice, a person in charge of every change, and a complete record of how each one was approved.
FAQ
Can we use our existing approval hierarchy?
Yes. The chain is configured in the order you set, for example marketing, then a director, then leadership, then legal and compliance.
Can an approver edit rather than just approve or reject?
Yes. Each approver can approve, edit, or send a change back, and edits are recorded in the same trail.
Is the audit trail suitable for regulated industries?
Every review, edit and approval is timestamped and attributable, giving compliance teams a complete, exportable account of each change.
What comes after Audit?
Stage 6, Trust, publishing the approved change, human page and machine layer together.
In the platform
ELEVATE is the seven-stage method. GOAT Elevate is the platform that runs it for you, with monitoring and human approval built in.